New year, new blog, happy 2017!
Join me in this new adventure as I share creative ideas and personal stories throughout the year!
Creating an original logo is one of the most challenging and rewarding types of design. My goal for my clients is to create an identity that is more than just a mark, but something that also tells a story about their business. Recently, I've had the pleasure of working with many local entrepreneurs on our little island!
I'm also part of an amazing network of local women in business, the Chesapeake Moms Club BIZ MOMS. Below is the directory I designed for the group, which highlights fellow "momprenuers" who own and operate their own small businesses right here on Kent Island. Later this spring I will be presenting at our monthly Biz Moms meeting on the topic of "Branding Your Business"!
This month I'm currently working on some new logos with the following clients:
A few others still in the early develop stages include:
Do you have a small business in need of a fresh identity? Click on the buttons below to get started with your own custom logo design! I can't wait to design something just for you!
Carving out a creative space in your home for you and/or your children is sometimes easier said than done. Sometimes necessity may also be a driving force.
We have a small kids activity table which has seen a lot of love over the past few years, but as my son grew into some more advanced projects that we wanted to keep out of reach from the curious hands of his little sister, I needed a new solution, and thus, this creative space came to be. We love this little corner of our sun room pictured above and its proved to be a very useful and creative space!
As you create your own inspiring space, ask yourself these questions ...
1. Is it Functional? - As visually appealing as your space may be, don't forget it has to be a functional area of your home. Think about what the end purpose for that space will be, and make sure it meets that need. (My son's desk area functions as an art space, homework table, crafting area, and general place for projects that simply aren't safe for his younger sister.)
2. Is it Evolving? - We all know kids grew faster than you can pick up the trail of toys behind them, so having a space that can grow with your children and your constantly changing lives is important. Set it up for how you will use the space now, but keep an open mind about updating your space in the future. (Our desk is actually an adjustable drafting table so I can continue to raise the height as needed. The spinning organizer can hold colored pencils now, or more advanced art supplies later on. Additionally, even though my son is only 5, the desk and the organizers aren't a child scale so he will be able to grow into the space for many years to come!)
3. Does it Make You Happy? - Decorate your space with colors and images that evoke joy and you will surely feel inspired and ready to create! (The framed pictures on the wall are from our family vacations to Walt Disney World, with a larger collage of images in the center which I update each year ... so even our decor is evolving!)
Happy organizing and creating in the new year! And if you'd like a photo collage similar to the one pictured above, I'd be happy to design something just for you! Email me at email@example.com.
2017 marks TEN YEARS since I officially founded my little design and stationery business.
Truth be told, the seed was planted long before that!
As a little girl I loved all sorts of art and craft projects, but I REALLY got into rubber stamps! I had quite the collection and my favorite thing to do was make note cards and little art prints for my friends and family. If my life were a book, this would be some major foreshadowing about my future career path, wouldn't it?!
These were days long before I knew anything about computers, so everything was completely handmade with love. I would even hand color the actual stamp with markers so I could get a print with multiple colors instead of stamping all one color with an ink pad. I also fell in love with gold embossing powder! We didn't have a heat gun at the time, so I would actually put my paper creations in the oven for a few seconds to melt the powder (with my mom's supervision of course)!
Then, as children do, I grew up and went off to college. I started off as an honors biochemistry major, but after a year, switched to Visual Communications with a concentration in graphic design. VC as we called it, was a highly competitive major, the program started with 60+ students and after two rounds of cuts, only 25 made it to senior year and graduated. Along the way I had an amazing opportunity to study abroad in London for a summer and eventually I graduated and made my way into the real world.
A few years later, in 2007, Moya Lara was founded! I had already been doing a little bit of freelance work on the side, and a few friends had asked me to help them with wedding invitations. More friends were getting married, which led to more wedding invitations and soon I even had clients who weren't people I knew personally, which was a really exciting breakthrough!
Wedding invitations, (really fancy over the top embellished wedding invitations to be exact), that's my niche! Over the years I've worked with the most amazing brides, with wedding destinations both near and far. Quite a few Disney brides, too! And obviously I designed my own invitations, which were voted best invitation design on Magical Day Weddings (Formally the Disney Wedding Blog) in 2009.
As the wedding season of my own life transitioned into the baby and children season, I expanded my designs to include stationery for all ages. Most recently I launched a whimsical line of coloring cards and I continue to offer custom and personalized stationery of all varieties!
Beyond stationery, my freelance design services have included design work for many local businesses. One of my biggest clients has been Talbot County Department of Parks and Recreation, for whom I created their logo and editorial design for a quarterly magazine for several years. In addition, I've also worked with many local "momprenuers" like myself! I am happy to volunteer my design time to several local non-profit organizations including the Chesapeake Moms Club, Talbot Figure Skating Team and St. Christopher's Church and Preschool.
Looking back at the years that have led me to where I am today, I feel like I have come full circle from that little girl making cards with rubber stamps. (At least now I have a heat gun, so I don't need to bake my cards in the oven!) I feel very blessed to have taken such an inspired path and I'm excited to see what the future has in store my little design studio! Here's to 10 years in business and a brand new year of creativity ahead!